State Bank of Pakistan’s breakthrough financial literacy game, PomPak – Learn to Earn has surpassed 100,000 downloads within the first few months of its rollout. PomPak has quickly gained popularity becoming one of the most admired educational games in the country in a very short span of time. The app has largely received positive reviews with 4.6 rating on the Google Play Store and 4.2 rating on the Apple App Store.
Launched by SBP’s National Financial Literacy Program for Youth on 25th March 2020, PomPak adopts a story-based narrative by following the journey of two families setting up a small entrepreneurial venture. This story-based format keeps the users engaged while effectively inculcating financial skills such as budgeting, saving, banking, and borrowing. Keeping in mind Pakistan’s diverse culture, It is released in both English and Urdu languages. It is available for three age-groups: children (9-12); adolescents (13-17); and youth (18-29). Anyone who completes the course is awarded a prestigious certificate of financial literacy.
“At NIBAF, we are extremely proud of this achievement. In today’s modern world, game based learning is an excellent way to engage youth. Through PomPak, our youth can gain the much needed financial literacy training which will help them take control of their financial matters. Financial education will play a pivotal role in the economic recovery of our country and we are committed to providing quality financial education to Pakistani youth irrespective of their financial and family background.”
said Riaz Nazarali Chunara, Managing Director NIBAF.
State Bank of Pakistan in collaboration with National Institute of Banking & Finance (NIBAF) is implementing National Financial Literacy Program for Youth (NFLP-Y) to impart essential financial education to Pakistani youth and school going children for strengthening of their money management skills and enhance their understanding of financial matters. Since the last few years, NFLP-Y has made huge strides in improving financial literacy in Pakistan. The project was initially started with five (5) districts and has now reached in 25 districts of Pakistan.